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Center for Socially Responsible Business

The Three Ps: People, Planet, Profit

Friday, April 9, 2010

The idea of "sustainable business" is that the traditional practices of businesses may negatively impact environments and communities and instead ought to strive to sustain the environments and communities where those businesses operate.

The "Three Ps" theory, also known as "Triple Bottom Line" accounting, argues that a corporation’s success can and should be measured not just by the traditional financial bottom line, but also by its social/ethical and environmental performance.

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Conference Speakers

Suzanne Fallender Keynote: Suzanne Fallender, Director, CSR Strategy & Communications, Intel Corporation

Suzanne has over 14 years of experience in the fields of corporate responsibility and corporate governance. At Intel, Suzanne manages reporting and communication of Intel’s corporate responsibility programs and performance, including publication of Intel’s annual corporate responsibility report.

Suzanne also tracks CSR trends and emerging issues and regularly engages with socially responsible investors, research firms, and NGOs to identify opportunities for continued performance improvements.

Prior to joining Intel, Suzanne was VP at Institutional Shareholder Services (now RiskMetrics Group) where she managed the firm’s social investment research department, providing research and advisory services to pension funds and investment managers on the environmental and corporate responsibility records of U.S. companies.

Suzanne holds an MBA from the WP Carey School of Business at Arizona State University and a BA from Trinity College in Hartford, CT. Suzanne currently serves on the boards of directors of the Tempe Community Council and Arizona Businesses Advancing Sustainability.

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Mike Hannigan Mike Hannigan, President and Co-Founder, Give Something Back

Give Something back is a business-business office supply company.  Founded in 1991, its business is modelled on Newman's Own food company: profits are donated to nonprofits selected by employees and customers.  They are a Certified Green Business in Alameda County, a founding B-Corp company, and have a 50 Kilowatt solar power system on the roof of their headquarters in Oakland.

Mike received his BA in Philosophy from UC San Diego and a Masters in Criminology from UC Berkeley.

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Simran SethiSimran Sethi, award-winning journalist and associate professor at the University of Kansas School of Journalism and Mass Communications. (NOTE: She will be delivering her talk via Skype)

Simran teaches courses on sustainability and environmental communications. She is currently writing a book on psychological barriers to environmental engagement.  She is the contributing author of Ethical Markets: Growing the Green Economy, winner of the bronze 2008 Axiom Award for Best Business Ethics book. She is also the founding host/writer of Sundance Channel's environmental programming The Green,and the creator of the Sundance web series The Good Fight, highlighting global environmental justice efforts and grassroots activism.

Named one of the top 10 eco-heroes of the planet by the UK’s Independent and lauded as the “environmental messenger” by Vanity Fair, she has contributed numerous segments to Nightly News with Brian Williams, CNBC, the Oprah Winfrey Show, Today Show, Ellen DeGeneres Show, Martha Stewart Show and History Channel.

Simran blogs about sustainability and life cycle analysis for The Huffington Post and Alternet.

She is the host of the Emmy-award winning PBS documentary A School in the Woods. She has lectured widely, keynoted conferences, and moderated panels.

Simran is an associate fellow at the Asia Society and serves on the Sustainability Advisory Board for the city of Lawrence, Kansas. She holds an MBA in sustainable business from the Presidio Graduate School and graduated cum laude with a BA in Sociology and Women’s Studies from Smith College. She is the 2009 recipient of the Smith College Medal, awarded to alumnae demonstrating extraordinary professional achievements and outstanding service to their communities and the 2009 recipient of the University of Kansas award for Leadership in Sustainability.

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Patrice Martin Patrice Martin, Practice Lead and Systems Designer, IDEO 

Patrice Martin is a Practice Lead at IDEO where she focuses on systems design to create meaningful human experiences. She works with clients to address large-scale social change through solutions spanning the private, public and social sector.

Patrice's experience at IDEO has ranged from seeding innovation in clean water for the world's poorest communities, envisioning new approaches to low-income housing, to rethinking blood donation in the US, where she currently leads the American Red Cross relationship.

Patrice has led projects and project teams in healthcare, financial services, hospitality, workplace and education with clients including Nike Foundation, Mayo Clinic, Stanford University, and Marriott International.

Patrice's role has shifted and grown since joining IDEO in 2004. Her experience began in human factors and brand strategy and led to an exploration of spatial experiences, designing for community, and now focuses on the impact of design in social innovation.

Before joining IDEO, Patrice worked with SonicRim, a design strategy consultancy where she led contextual research to understand the social, emotional and cognitive issues that inform new product and service innovation.

Patrice holds s a BFA in industrial design from the University of Michigan and regularly speaks at various conferences and forums.


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Last Updated: 5/7/14